“Godrej Interio launches a new range of hospital beds ‘Acura’ to address the varying needs of the healthcare industry”

• Acura is a one-stop solution for all areas in the hospital – ICUs, Wards, Private suites, etc. in giving customers a range of options to cater to different hospital environments.

Mumbai, 22^nd January 2021 (GNI): Godrej & Boyce, the flagship company of the Godrej group announced that its business unit Godrej Interio, India’s leading furniture solutions brand, in-home, and institutional segments, today launched a unique range of platform beds. Acura range of hospital beds is a unique concept where the customer can upgrade their existing manual Acura bed to motorized functions. With the new range, Godrej Interio is addressing the need for functional, suitable infrastructure for hospitals in urban and rural India.

The world is currently grappling with issues like complex health and technology ecosystems, changing patient demographics, and rising healthcare costs. For the same reason, healthcare stakeholders need to start investing in innovative healthcare models, advanced technologies, better equipment, and other infrastructural models to prepare the countries for unexpected pandemics and build a healthy world.

India’s healthcare system seems to be at crossroads. There are some positive accomplishments but also has some serious shortcomings. Amongst the numerous challenges that beset Indian healthcare, the one particularly worrisome challenge is the infrastructure and deficiency of funds. As a solution to this problem Acura range of hospital beds comes with an option to create a bed according to the specifications and budget.

On the new product launch, Anil Mathur, Chief Operating Officer Godrej Interio said, “At Godrej Interio, our mission has always been about enriching the quality of life every day everywhere. The Indian healthcare sector is growing at a brisk pace due to its strengthening coverage, services, and increasing expenditure by public as well as private players. It is, however, lacking in healing environments that focus on providing utmost comfort and safety to patients while handling the cost challenge. We at Godrej Interio keep working on multiple innovations keeping in mind the unique challenges faced by the healthcare industry. Acura range of beds is a testimonial of it. The customer gets to choose from a menu of options and create a bed as per their needs and can also convert it from manual to motorize at Hospital premises. This would help hospitals to upgrade the same bed at later date. It is a matter of pride to see Godrej Interio endeavoring to uplift the quality of experience at healthcare facilities through multiple innovations.”

Sameer Joshi, Associate Vice President, Godrej Interio said, “Healthcare has become one of India’s largest sectors – both in terms of revenue and employment is growing at a CAGR of 16-17 percent. However, the healthcare facilities in India are often incompatible with changing needs. Godrej Interio Healthcare business focuses on creating environments that support patients and families in process of healing. These ergonomically designed healing environments focus on the efficiency, empathy, and wellbeing of all stakeholders including patients, caregivers, and doctors. The newly launched Acura range of hospital beds highlights our design philosophy which is based on adopting a human-centric approach and using adaptive space solutions for improved patient-doctor interaction”, stated in the press release.

Acura beds are the one-stop solution for all areas in the hospital – ICUs, Wards, Private suites, etc. This range gives customers ‘Buy what you need’ options for varying needs of different hospital environments. And is an innovative start towards giving the Indian healthcare-Urban and Rural a major transformation. Ends