OUTLET MALL OF INDIA’ SET TO REDEFINE DISCOUNT SHOPPING IN MAHARASHTRA WITH 150+ GLOBAL BRANDS

‘OUTLET MALL OF INDIA’ SET TO REDEFINE DISCOUNT SHOPPING IN MAHARASHTRA WITH 150+ GLOBAL BRANDS

Mumbai, 31March 2026 (GNI) : Bhumi World is set to unveil the state’s first dedicated outlet-mall, called Outlet Mall of India, marking a significant milestone in Maharashtra’s retail evolution. The development signals Bhiwandi’s transition from an industrial hub to a fast-emerging retail, leisure and lifestyle destination within the Mumbai Metropolitan Region (MMR).
Designed as a next-generation ‘retailtainment hub’, the mall will bring together 150 national and international brands under a year-round discount format, ‘Always On Discount’ offering premium fashion and lifestyle products at compelling value. The retail mix includes marquee labels such as Armani Exchange, Superdry, Lacoste, Levi’s, ASICS, Calvin Klein, Tommy Hilfiger, Jack & Jones, Vero Moda, and more spanning apparel, footwear, accessories and lifestyle categories.

Beyond shopping, Outlet Mall of India has been conceptualised as an experience-first destination, with entertainment playing a central role in driving footfall and engagement. At its core is a 2,500 seater open-air amphitheatre, designed to host live concerts, stand-up comedy, brand launches, and cultural events throughout the year. Complementing this is a 1-acre curated flea market, offering pop-ups, indie brands and rotating experiences that create a vibrant, community-driven atmosphere and encourage repeat visits.

Speaking on the launch, Prakash Patel, Managing Director, Bhumi World, said: “Outlet Mall of India represents the evolution of Bhiwandi into a vibrant retail and leisure destination especially for the younger generations by providing access to international products. Our vision is to create a premium, organised outlet platform where consumers experience leading brands, immersive spaces, and unmatched value all year round.”

The project also introduces one of the region’s most ambitious food and beverage ecosystems, addressing a significant gap in organised dining in Bhiwandi. A dedicated ‘Food Avenue’ features a curated mix of QSRs, fine dining and six rooftop restaurants, designed to operate as a standalone destination

beyond retail hours. A key highlight is a 25,000 sq. ft. flagship brewery, among the largest in Maharashtra, alongside a dynamic cluster of over twenty food trucks creating a high-energy, festival-like dining environment that complements the mall’s entertainment offering. In addition, it also features state-of-the-art golfing and go-karting facilities, enabling a comprehensive entertainment experience to customers.

Strategically located within the larger Bhumi World ecosystem, the development benefits from strong connectivity to key infrastructure corridors including the Samruddhi Mahamarg and the upcoming Navi Mumbai International Airport, with a catchment spanning Bhiwandi, Thane, Navi Mumbai and Mumbai. Located in the Pune-Nashik highway, it also ensures strong connectivity across the Mumbai Metropolitan Region (MMR).ends GNI