Hyderabad, July 6, 2021 (GNI): India’s leading consumer-centric company Polycab India Limited (PIL) announced today that it has set-up Polycab Shopee in the city of Hyderabad. The experiential store in shop-in-shop format has been set-up in alliance with Sabari Enterprises which is a leading distributor in the region.
The shop-in-shop spread over 300 sq. ft will showcase the entire premium range of high-quality offerings of Polycab such as wires, cables, innovative frame retardant products developed through a strong R&D pipeline; FMEGs such as fan, switches, pumps, geysers, lighting, solar, conduit pipes, etc. In effect, it will be a one-stop location for consumers to benefit from the wide FMEG product line of Polycab.
The Polycab Shopee will also display the wide offerings of the company in the smart home automation space.
On launch of the store, Inder T. Jaisinghani, Chairman & Managing Director of Polycab said, “The needs of the consumer are evolving at a rapid pace. Even under new normal world, the desire to physically experience the product remains a fundamental ask from the consumers. At Polycab India, it is our endeavour to align ourselves to the consumer requirements and we have transformed ourselves from a product offering company to that of an enabler of enriched experiences. We dedicate our Polycab Shopee to the citizens of Hyderabad.”
PIL has a strong a Pan-India distribution network of over 4,100+ authorized dealers and distributors who in turn cater to over 165,000+ retail outlets. Business operations are managed through a corporate office, 4 regional offices, 16 local offices across India and over 50 warehouses located across the nation, stated in the press release.
About Polycab India Ltd is a leading Electricals brand with over Rs 89 billion revenues. PIL is the largest manufacturer of Wires and Cables in India and one of the fastest growing players in the FMEG space. PIL manufactures and sells various types of cables, wires, electric fans, LED lighting and luminaires, switches and switchgears, solar products, pumps and conduits and accessories. Polycab caters to various public and private institutions across a diverse set of industries, as well as retail customers through its B2C business. PIL owns 23 manufacturing facilities located across the states of Gujarat, Maharashtra, Uttarakhand, and District of Daman. PIL puts strong emphasis backward integration of its manufacturing process and building in-house research and development ‘R&D’ capabilities to adhere to various national and international quality certifications. PIL has also exported goods to over 55 countries in past few years. For further information, please visit www.polycab.com
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