Celebrities support Anu Ranjan’s #BeWithBETI campaign - Maharashtra’s first greenfield Smart Industrial City – AURIC attracts a record Rs. 3,600 cr investment from global investors, future-ready AURIC to create over 3 lakh jobs, host 3 lakh residents - Final Match report of 2019 CCI International JSW Indian Squash Circuit - Munich Airport maintains dynamic traffic growth in 2018, Passenger traffic up by 1.7 million to a new record of over 46 million - - TONIQ CELEBRATES THIS VALENTINE’S DAY WITH ITS NEWEST COLLECTION – QUIRKY LOVE **AN AFFAIR WITH YOURSELF ** - Malaysia’s Penang Convention & Exhibition Bureau Leads Delegation of 13 to India, Launching New Incentives and Support for the India Market - Another quarter of muted EBITDA Steady domestic business; currency tailwinds to bolster exports - CHOOSE TO START THE YEAR RIGHT WITH ETIHAD’S GLOBAL SALE - Lakmé Fashion Week and Diamond Producers Association join hands to identify, mentor Indian Diamond jewellery design talent - ASSOCHAM Reaction: Exemption limit for GST hiked to Rs 40 lakh from Rs 20 lakh - Quarter Final 2019 CCI International JSW Indian Squash Circuit - Over 46,000 runners gear-up to run the 16th edition of Tata Mumbai Marathon - Vikram Mastal debut movie Suspense first song Chadh Gayi released - 26th IMC Ladies’ Wing Jankidevi Bajaj Puraskar 2018 honours Smt. Pavithra Y Sundareshan, Founder & Managing Director, Vindhya e-Infomedia Pvt.Ltd Bengaluru - XOLO unveils Era 4X smartphones with 30 days Money Back Offer Exclusively on Amazon.in - PNB METLIFE AND ESAF SMALL FINANCE BANK ENTER INTO A STRATEGIC PARTNERSHIP FOR LIFE INSURANCE DISTRIBUTION - 2ND GLOBAL TEXTILE TECHNOLOGY & ENGINEERING SHOW 2019 (GTTES’19) to be held in Mumbai on 18th to 20th January 2019 - KPI Global Infrastructure Limited’s SME IPO to open on January 8, 2019 with an issue price of Rs 80 per equity share of face value Rs. 10 each · Initial Public Offer of upto Rs. 39.93 crore - KAUN BANEGA CROREPATI REGISTRATIONS START WITH A RECORD MILESTONE OF 27.2 LAKH ENTRIES - Kiara Advani Stuns In Papa Don’t Preach by Shubhika at the Bombay Times Fashion Week - JSW Steel (USA) Inc & Office of Governor, Texas USA sign Memorandum of Cooperation to develop the local steel industry - International Customs Day Maharashtra Governor hails multifaceted contributions of Customs in nation-building - Israeli PM Visit to India - Journalists honoured with Mantralaya Vidhi Mandal Vartahar Sangh awards - Kerala shifts into high gear with a brand new tourism policy and an assorted fare of tourism products - Kolhapur can be next IT hub, says Dr. Lalit Kanodia - Intersolar India 2017 opens the doors to 260 exhibitors, 12,000 international visitors and over 500 conference delegates - Juhi Chawla sets pulses racing, reading from Jyotin Goel’sgripping new book, ‘Bheem - Destiny’s Warrior’ - KIFS Trade Capital gets the ‘Innovative launch campaign of the year Award’ *KIFS TradeOn+ app receives the award at Global Marketing Excellence Awards - Kashish’ Organizes Musical Programme for B.S.F. Jawans in November End - Intersolar India, the Three Day Flagship Solar Industry Conference and Exhibition Opens on December 5 in Mumbai - Kids were empowered to fight abusers ahead of Children’s day - JET AIRWAYS’ FLIGHT OF FANTASY CELEBRATES 20 GLORIOUS YEARS OF GIVING WINGS TO CHILDRENS DREAMS - KBC Season 9 finale: The perfect way to bid adieu to the unprecedented show - iPHONE X LAUNCH AT iAZURE WITH JACKIE SHROFF, ABHAY CHOPRA, MEGHNA PURI & ANUJA BHOSLE, PART OF PROCEEDS TO AID THE GIRL CHILD CAUSE - Khadim India Limited’s IPO opens on Thursday, November 02, 2017 and closes on Monday, November 06, 2017, with Price Band of Rs. 745 to Rs 750 per Equity Share of face value of Rs. 10/- each - KBD juniors - an inter-school Kabaddi championship conducted by Star Sports - Khushru Jijina recognized as ‘AsiaOne Global Indian of the Year 2016-2017’ - Kalyan Jewellers makes a grand opening in Bhopal by the hands of iconic Amitabh Bachchan - IPO of Bharat Road Network Ltd. opens on September 06, 2017 at a Price in Band of Rs. 195 – Rs. 205 per equity share - JSW today announced Results for the first quarter ended 30 June 2017 - INSURANCE CLAIMS OF THE VICTIMS OF RECENT FLOODS IN THE STATES OF ASSAM AND GUJARAT - Internet Applications contributed INR 1.4 lakh crores to India’s GDP in 2015-16; potential to be INR 18 lakh crores by 2020: ICRIER & Broadband India Forum - Karbonn brings India’s first smartphone ‘K9 Kavach 4G’ integrated with BHIM - Jackie Shroff, Amruta Fadnavis celebs grace the felicitation of Ms Tao Porchon as World’s Oldest Ballroom Dancer by World Book of Records organized by Sandip Soparrkar - Jain Irrigation conferred with Golden Trophy award by ‘APEDA’ - JACQUELINE FERNANDEZ LAUNCHES THE BODY SHOP’S BIGGEST CAMPAIGN AGAINST ANIMAL TESTING - IPSTAR selects Hughes JUPITER™ System to extend BSNL broadband services across the country - Khadi by Raymond – India’s First Branded Khadi Label~ Offers an exquisite range of Khadi Fabrics & an array of ready to wear apparel - JSW Steel reports Highest ever Production, Sales, EBITDA and PAT announced its results for the Fourth Quarter and the Financial Year ended 31st Mar, 2017 - Kokuyo Camlin begins operations from Patalganga Plant - INTRODUCING ZOOTY - THE BEAUTY APP FOR A MORE BEAUTIFUL YOU - ItzCash associates with Kings XI Punjab as its Official Principal Sponsor and Payments Partner - INTERNATIONAL GLORY FOR INIFD BANDRA MUMBAI, Vivek Dhawan and Disha dhawan father daughter duo proud to have their students showcase in London fashion week - Kotak Mahindra Bank Unveils Bold Organic Growth Charter with 811 - Knight Frank awarded “Property Consultant of the Year” at the 11th CNBC AWAAZ Real Estate Awards 2016-17

Over 46,000 runners gear-up to run the 16th edition of Tata Mumbai Marathon

TMM 2019-Countdown PC Pic

MUMBAI, (GNI): (L to R), Ashwin Krishnan-Head, Sports Marketing, Oakley India, Salil Murthy-MD, India & South East Asia, General Mills, Shyam Tallamraju-Senior VP, Radio Mirchi, Ujjwal Mathur-VP & Country Head, Business, TCS, Harish Bhat-Brand Custodian, Tata Sons, Anil Singh-MD, Procam International, Devendra Bharma – Executive Vice President The Oberoi Group & Vivek Singh-Jt. MD, Procam International at the Tata Mumbai Marathon Countdown PC at Hotel Trident, Nariman Point – photo by Sumant Gajinkar


Three New Partners on board:Oakley as Performance Eyewear Partner; GoDaddy as Domains and Online Presence Partner; Nature Valley as Recharge Partner MCGM partners with TMM to ensure a fully waste managed event

MUMBAI, (GNI): Countdown to India’s iconic sporting event – the IAAF Gold Label Tata Mumbai Marathon begins. Over 46,000 including some of the world’s best, are gearing up for Sunday, 20th January 2019.

What truly sets the Tata Mumbai Marathon apart is that, the event is not just a platform for sporting excellence, it has become India’s largest showcase of people pushing boundaries, inspiring the human spirit. The event has gone beyond running to bring people together – over and above politics, religion, race, colour, and gender. This includes not only runners but also spectators, volunteers, state and civic authorities, sponsors, fundraisers and all who experience and touch the event in different ways.The Tata Mumbai Marathon inspires people to ‘Be Better’.

REGISTRATIONS: For the 2019 edition, Tata Mumbai Marathon had launched the initiative ‘Mumkin Hai – Run for the Full’ with Mumbai Striders. The aim was to galvanize, encourage and assist amateur half marathoners to push their limits towards becoming a full marathoner. The success of this initiative is reflective in the registrations this year and for the first time, we have 8414 participants for the Full Marathon, a 22% increase from 2018.

PRESENCE OF CHAMPIONS: 2019 edition of the event will witness Ethiopia’s Abera Kuma lead the men’s field, while the women’s field will be headlined by the defending women’s champion AmaneGobena. Along with the Six-Time World Boxing Champion, Mary Kom, as the event ambassador, the event will be graced bySouth African Comrades Marathon champion, Bruce Fordyce. Popularly known as the ‘Comrades King’, Bruce has been the winner of South Africa’s grueling ultra-marathon for an unprecedented eight consecutive years, and nine times overall.

PradiptaBagchi, Group Chief Communications Officer, Tata Sons,said, “The Tata Mumbai Marathon is the city’s way of celebrating achievement, perseverance and commitment. The increasing participation from not just Mumbaikars in the Tata Mumbai Marathon, but from runners across the country and globe is testament to the success of this IAAF Gold event in bringing together over 46,000 runners on one common platform every year in this city.”

He further added, “Tata Mumbai Marathon inspires everybody to #BeBetter and is a great opportunity to engage with the community, connect with youngsters and create awareness about the importance of good health.”

Ujjwal Mathur, Vice President & Country Head – India Business, Tata Consultancy Services (TCS) said, “This year has been momentous for Tata Sons, who celebrated at 150 years. And we at TCS celebrate 50 years of excellence. Like in the previous years, this year too we will have a large contingent of TCSers from across various geographies taking part in the Tata Mumbai Marathon. We will continue to raise funds for charity and create social awareness for health and fitness in the city. In the true sense, we will root for the spirit of Mumbai!”

MUNICIPAL CORPORATION OF GREATER MUMBAI PARTNERS TMM: Tata Mumbai Marathon is a fully waste managedevent, with a focus on managing waste through the 3R PRINCIPAL – REDUCE,REUSE & RECYCLE. For the first time ever, Municipal Corporation of Greater Mumbai has partnered with the event to work closely in the execution and last mile disposal of all the waste generated on-course, the holding area and the event expo.

The entire route will be cleared off all the waste generated within five hours of all Race category course closure (6:00 pm on Sunday, 20th Jan)

The waste generated in the above areas will be segregated at each of location as Dry and Wet Waste. The waste generated includes – organic waste, Tetra packs, PET Bottles, packaging material & cool sponges. This dry / wet, first level segregated waste will be taken to the waste segregation stations at the MCGM Ward Office – where total segregation and last mile recycling would be actioned.

In addition to this, the other Pro-active measures taken by Procam International to ensure reduction in waste generated and management include:

Registration & Communication

  • Online Entry Forms & E-Handbooks:Reduction in paper consumption for printing forms and handbooks for applicants.

Plastic usage reduction: 

  • Cloth Sling Bags given to all participants (46,500 participants)
  • Refreshments to be handed out in Cloth bags, and the refreshments would be served in recyclable cardboard boxes. (46,500 Participants)
  • Reduction in 60,000 + plastic bottles across the event. There will be designated water refilling stations in the holding area and on the course, where runners can refill their own bottles or use recyclable paper glasses.

Flex Upcycling & Greener Signage 

  • Cloth signages introduced at key locations to reduce flex branding.
  • Event flex generated will be carefully slit from the frames, upcycled and reused as floor mats to sort / cover waste or as roofing sheets / bags for the marginalised. This will be undertaken by Stree Mukti Sanghatana an NGO that works with women waste-pickers.

Greener mode of Transport:

  • Train Services: Special trains arranged in the early morning hours on race day to Churchgate and CSMT.
  • Bus Services: A total of 55 buses will run upto 5:10 am from outside Mahalaxmi (western line) and Parel (central line) railway stations between 3:30 am and 4:45 am for all registered Half Marathon Participants.
  • Car Pooling: Awareness raised at Expo requesting participants to carpool on Race Day. Car parking stickers only for runners who commit to Car Pool.

Bio Waste Management:

  • All the Bio Waste generated will be transferred to Kalamboli Sewage Treatment Plant, Panvel Municipal Corporation

Procam International is also working with Greencepts Technology &Solution and HasiruDala Innovations, a social enterprise- focused oncreating better livelihoods for waste pickers. They are advising differenteco-friendly alternatives to ensure efficient wastemanagement.

Addressing to media persons, Vivek B Singh, Joint Managing Director, Procam International said: “As we inch closer to yet another edition of the Tata Mumbai Marathon, preparations for the event are in full swing. The success of this marathon is not possible without the support from Government of Maharashtra, state and civic authorities, our sponsors and partners. A new finish for the timed categories will make finish logistics easier and be beneficial for our runners. We take this opportunity to thank MCGM for partnering with us on the Waste Management initiative.

With an enviable roster of professional athletes, and world record holder, Mary Kom, as the event ambassador, we are certain the 2019 edition will reach greater heights. We wish all the participants good luck as they gear up for race day.”

NEW SPONSORS: Running has become the fastest growing sporting activity in the country and to boost the eco-system further, it is imperative to have the right partners who share the same vision and belief. Procam takes pride in announcing three new partners starting with the 2019 Tata Mumbai Marathon. Along with Oakley as Performance Eyewear Partner, GoDaddy is the Domains and Online Presence Partner, and Nature Valley is the Recharge Partner.

GODADDY, Domains and Online Presence Partner: World’s largest cloud platform dedicated to small and independent ventures is the Official Domains and Online Presence Partner for the Tata Mumbai Marathon. This partnership will enable GoDaddy to reach out to aspiring entrepreneurs and business owners, participating in the events, and help them understand the benefits of having an online presence and the ease of creating a website.

NATURE VALLEY, Recharge Partner: Since 1860, the General Mills’ vision has been to “Serve the world by making food people love”. It fulfils this legacy through one of its iconic brands, Nature Valley. Made with only the best ingredients, Nature Valley granola bars provide its consumers with the energy they can depend on. Nature Valley has been very closely associated with encouraging individuals to get out of their homes and explore the outdoors. Sponsors of some of the most prestigious tennis events, this year Nature Valley has extended its association with Procam’s distance running events as the Recharge Partner.

The Tata Mumbai Marathon is proud to be have continued support from Sports Goods Partner ASICS; Channel Partner Star Sports; Fashion Partner Jabong; Hydration PartnerBisleri; Recovery Partner Volini Maxx; Timing Partner Seiko; Hospitality Partner Trident, Nariman Point; Print Partner The Times of India, Restoration Partner ORSL, Driven by Partner TATA HARRIER, Khushi Partner 98.3 Radio Mirchi; Medical Partner Asian Heart Institute; Philanthropy Partner United Way Mumbai; and Institution Partner Harmony for Silvers Foundation.

TATA HARRIER: Tata Motors, the event’s Driven by Partner and one of the leading automotive manufactures in India, announced the Tata Harrier as the official lead car for the 2019 edition.

Commenting on this, Vivek Srivatsa, Head- Marketing, Passenger Vehicles, Tata Motors, said, “We are pleased to associate with the Tata Mumbai Marathon again. We have enjoyed a fruitful partnership with the event, which only continues to grow stronger. We have been buoyed by the response received during last year’s edition. This year, we are back with yet another winner on our hands. Our much-awaited vehicle and the new benchmark of SUVs, the Tata Harrier. Derived from Land Rover’s legendary D8 architecture, the Harrier will be the lead Vehicle in the race. In addition, we are also planning exciting on-ground & digital activations to engage with fans and participants at the event.”


Race Category Distance Start Time

& Location

Finish Location
Marathon Amateurs 42.195 km 05:30 am from CSMT At HazarimalSomani Marg
Half Marathon & Police Cup 21.097 km 05:30 am from Worli Dairy At HazarimalSomani Marg
10K Run 10 km 6:20 am from CSMT At HazarimalSomani Marg
Marathon Elite Race 42.195 km 07:20 am from CSMT At CSMT
Champions with Disability 1.5 km 07:25 am from CSMT At MG Road
Senior Citizens Run 4.2 km 07:50 am from CSMT At Metro
Dream Run 6 km 08:15 am from CSMT At Metro

TMM GET ACTIVE EXPO: A one-stop destination for runners, the Expo will be organized at MMRDA Ground, G Block, Next to the U.S. Consulate, Near Parini Building, Opp MCA, Bandra -East, Mumbai from 16th to 19thJanuary 2019.

The Expo will be on between 10.30 a.m. and 7.00 p.m. on 16th to 18thJanuary 2019, and on 19th January 2019 between 10.00 a.m. and 5.00 p.m. The Expo is also the venue for all confirmed participants from Mumbai and Outstation registered runners to come and collect their running bibs, study in detail race day instructions, familiarize themselves with all the time lines, approach plans, layout plans, security arrangements, traffic restrictions, road closures and other provisions that will come into force on Race Day.

Tata in Sports: Tata Group, a global enterprise with combined revenues of around US $100 billion, along with Tata Consultancy Services (TCS), one of the world’s leading IT services, consulting and business solutions organisations, are the title sponsor of the Tata Mumbai Marathon.

Sport has always been an integral part of the Tata group for over 75 years. Tatas association with multiple sports ranging from cricket, football, hockey, badminton, chess, athletics, mountaineering and motor racing, among others, has produced many award-winning sportspersons, helped the development of marginal communities and supported sporting teams, national and international events as well as training academies. The Tata Sports Club was set up in 1937 to encourage sports among its employee base across the country.

TCS is the sponsor of many premier global marathons across the world like the TCS New York City Marathon, the TCS Amsterdam Marathon, and the TCS Lidingloppet (the world’s largest cross-country run), and the technology partner of the marathons held in London, Chicago, and Boston — all part of the company’s effort to promote health and fitness in the communities, the world over.

About Procam International: Since its inception in 1988, Procam International has been the driving force behind the growth and development of sports management in India. Envisioned by founders Anil and Vivek Singh, Procam, is one of the leading companies in holistic sports management, sports consultancy, and live television programming. With astute planning and exemplary execution, Procam has a track record of conceptualising and promoting over 100 international events, across disciplines -Powerboat Racing, Cricket, Football, Tennis, Distance Running, Squash, WWE, Horse Racing, Volleyball among others. These events have elicited the participation of the highest calibre of athletes, as well as huge public interest and attendance.

Pioneers of the distance running movement in India, Procam International’s Big 4 –Tata Mumbai Marathon, Airtel Delhi Half Marathon, Tata Consultancy Services World 10K and Tata Steel Kolkata 25 K are global leaders in their respective

distances. These events have ushered in a running revolution that has helped to re-define, the health, fitness and giving paradigm of our country.

For more information about the Tata Mumbai Marathon 2019, the website of the event is:https://tatamumbaimarathon.procamrunning.in/

Be the first to comment on "Over 46,000 runners gear-up to run the 16th edition of Tata Mumbai Marathon"

Leave a comment

Your email address will not be published.