Initiative aims to promote grassroots badminton and encourage young talent in India to consider the sport as a career
· Winners will be mentored by Pullela Gopichand
· Children up to 10 years will be eligible to participate in the 3-week contest that closes on Dec 28
· Winners stand a chance to train at Pullela Gopichand Academy
MUMBAI, (GNI): IDBI Federal Life Insurance Quest for Excellence & Pullela Gopichand Academy are all set to promote badminton and give budding players in India the opportunity to grow through their new initiative #YoungChamps campaign. This initiative will help young talent up to and under the age of 10 years to showcase their badminton skills via a 2-minute video. The winners of the contest will get to train at the Pullela Gopichand Academy in Hyderabad after going through a selection process.
Parents can submit their kids’ entries by using our Quest For Excellence Facebook and Twitter page. The applicant must share a two-minute video shot in daylight with adequate clarity. The entry is free and will be accepted for a period of 3 weeks, followed by a 4-6 week long selection process. The winners will be selected by Pullela Gopichand himself and later will be announced via Quest For Excellence Facebook and Twitter page.
Addressing to the media peprsons Vighnesh Shahane, CEO, IDBI Federal Life Insurance, said, “I have always been keen on nurturing grassroots sports. While QFE was primarily conceived with the idea of supporting country’s quest for Gold in 2020 Olympics. With Gopi at the helm of things, we thought it’s going to be great if we could launch a nationwide initiative that would help identify emerging talent and bring it to Gopi. It would also be great to see those kids grow into rising stars of tomorrow. We want this initiative to be a launch pad for the stars of tomorrow.”
Pullela Gopichand, Chief National Coach for the Indian Badminton team and Programme head, Quest For Excellence, said, “India’s youth has great potential in terms of sporting activities. With #YoungChamps campaign we hope to bring to the fore this hidden talent and prepare them for big leagues where they can represent India globally. I request parents to come forward and upload their kids’ videos and give them a chance to showcase their badminton talent.” ends